In a press conference that looked suspiciously staged in a stadium packed with spotlights and snack trays, Travis Kelce and Taylor Swift announced that dating still feels normal. Kelce later added, in a move that felt less like journalism and more like a synchronized sprint to the endorsement booth, that the two are ‘just two people in love’.

Cameras flashed at an intensity suggesting someone discovered a new planet called Normal, and everyone agreed to orbit it for a while.

Publicists released an ‘Official Guide to Normal Romance,’ advising the couple to discuss humble courtship rituals and avoid any topics that might upend the fragile equilibrium of normalcy.

Fans responded with memes turning the phrase into a brand slogan, effectively transforming normal into a product that ships out with every new tour date.

Merchandisers rolled out a ‘Two People in Love’ line—hoodies, mugs, and stadium-approved phone cases—that sold out faster than a surprise drop of new music.

Economists noted the romance is boosting consumer confidence, ticket prices, and the city-wide morale index, which is now trending on social mood charts.

NFL and music industry executives announced synchronized schedules to maximize headlines and minimize overlap with other romance announcements.

Skeptics argued that normal is a moving target in a world where every moment is broadcast to the world; the couple countered by releasing a joint grocery receipt to prove they shop and cook.

Sociologists described normal as a social contract with fans: pretend it’s ordinary while the internet treats it as mythic.

Fashion forecasters predicted neutrals, beige, and stadium-gray as the color palette of this normal romance for the foreseeable season.

If nothing else, the duo has managed to turn ordinary affection into a global weather system that requires sunglasses, rain boots, and a microphone.